A daily dose of awesome: Introducing Enlighten’s new FREE iPhone app!

Posted on September 22, 2011 by Enlighten Education

Much excitement here at Enlighten today . . . After months in development, our very own free iPhone app is being launched to the world! Download the free app at

http://itunes.apple.com/us/app/the-butterfly-effect/id465813126?ls=1&mt=8

to receive daily:

  • AFFIRMATIONS — self-affirming messages to boost self-esteem and body image
  • INSPIRATION — wise words from amazing women
  • INFORMATION — web links to info every girl needs to know

The idea to create an app came to me when I tried (unsuccessfully) to find a cool-looking app with positive messages for Teyah and Jaz, my daughter and stepdaughter, who are 12 and 16.

Girls are bombarded every day with messages from the media and advertisers that their worth is all about their looks, and that ‘girl-power’ means being able to raunch it up. This app is an antidote! It’s designed to be fun and gorgeous looking, while providing a daily reminder that we are not just bodies, but somebodies.

We are offering this app free because we want to reach as many girls as we can with positive messages about body image, self-esteem and feminism — in a medium they enjoy and use every day. Let’s face it, we could all do with an alternative to the endless grind of messages telling us we’re not “enough” (thin enough/pretty enough/rich enough, etc.). Help us spread the love by telling everyone in your network!

Schools, organisations and anyone else with a website or blog, please think about putting this button on your site to give readers the opportunity to download the free app. The widget is simple to install, promise! Just click here for details.

Just copy and paste these lines anywhere on your site to grab this widget*:

<script type=”text/javascript” src=”https://www.enlighteneducation.com/widget/enlighten-app.js”></script>
<div></div>

It will appear like this on your site and when visitors click on it, it will take them straight to Itunes where they may download it for free:

I hope you and the girls in your life enjoy a daily dose of inspiring quotes, self-affirmations and links to the best info on the web, for Amazons who want to make a difference in the world.

* If you have any problems installing the widget, simply email our brilliant web support team for assistance: info@sosavvy.com.au

Organisations that are featured in the Information section of our App will receive an email later today advising them of this with a special widget they can use that promotes the fact they are being highlighted on “The Butterfly Effect App.”

27/9: Stop Press: Clever Emma Elias, 15 years old, edited a launch video for this App which we just love! We also love the original music this clip features by Cat Vas; the song is entitled “Ladies Marry Pirates.” Thank you Emma, and thank you Cat!

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