It’s three minutes till the end of the world. If you’re a guy, sweat is trickling from your brow as you defuse a bomb or outwit the leader of an intergalactic army. If you’re a woman, you undo the top button of your blouse and look alarmed yet sexy . . .
Do you feel as though every time you go to the movies you’re seeing the same old story unfold? You’re not imagining it. A study was done recently that showed in Hollywood movies, guys talk and get stuff done, while girls are eye candy.
Men get 67 percent of the lines, leaving just 33 percent of the talking to women. Forty percent of women wear sexy, revealing clothes, versus fewer than 7 percent of male characters. I just don’t think it would fly if I spent 30 percent of my waking life partially naked, yet that is exactly what women do in blockbuster movies. Men are shown partially naked only 10 percent of the time.
The Annenberg School for Communication and Journalism looked at the 100 top-grossing movies of 2008 for the study. They confirmed what many of you will already suspect: 13 to 20 year old girls are being hypersexualised in Hollywood movies. The characters most likely to be shown provocatively are teenagers, at 40 percent of the time.
Disturbingly, other research has shown that the effect is just as pronounced in movies and TV shows for children 11 and under. Watching TV with her young daughter, Hollywood star Geena Davis became so concerned about gender bias that she set up the Geena Davis Institute on Gender in Media. Her institute’s research showed that for every female character, there are three male characters; in a group scene, there are five males to one female.
To me, the most disturbing thing was that the female characters in G-rated movies wear the same amount of sexually revealing clothing as the female characters in R-rated movies. — Geena Davis
When women are involved in writing a script, the percentage of female characters jumps by 14.3 percent, according to the Annenberg study. But Hollywood is still dominated by men. On the top 100 movies, women made up only:
- 8 percent of the directors
- 13.6 percent of the writers
- 19.1 percent of the producers.
I asked my friend Jane Manning, a filmmaker, whether she thinks it is as bad here in Australia.
My hunch is that we would have a better result. The film industry here didn’t really get going until the 70s, and more women were participants from the beginning compared to the US. Australian television has many female key players, and female viewers wield substantial power. Many of the most successful TV programs — Seachange, The Secret Life of Us, Love My Way, Paper Giants — have had strong female roles and key women on the creative team. — Australian Filmmaker Jane Manning
There are more women working in film here, according to Australian Film Commission research — though we still have a long way to go toward equality. Here women make up:
- 15 percent of the directors
- 21 percent of the writers
- 35 percent of the producers.
Jane has been making films and TV programs for 15 years and recently directed episodes for Who Do You Think You Are? on Christine Anu, Cathy Freeman and Tina Arena. She has also just finished directing a number of the episodes in the brilliant new television series “In Their Footsteps”. Jane says she has never encountered extra challenges in making programs about women but she has seen the patterns described by the US research arise here:
I worked on a TV series where the head writer was an old-fashioned male, and the female characters tended to be confined to the love interest / subservient mould. Incidentally, the series failed to get an audience, and when the TV station conducted focus groups to find out why, they discovered women hated it. This kind of thing is becoming rarer, because more women are in key writing roles in Australian television.
Stories — and their slant — always arise from who is doing the storytelling. The only way gender portrayals on screens will ever be balanced is when the number of female writers and directors is on a par with men in the industry. This is probably a way off yet, but the gap seems to be closing in Australia. I don’t believe any externally imposed guidelines to influence gender portrayal would ever work. The best, truest stories always break rules and guidelines. — Jane Manning
I am always saying that girls cannot be what they cannot see, so I smiled when I saw this quote from Geena Davis:
We know that if girls can see characters doing unstereotyped kinds of occupations and activities, they’re much more likely as an adult to pursue unusual and outside-the-box occupations. I really believe that if you can see it, you can be it.
We might not have the power to change the film and TV industries overnight but we can celebrate great movie-making that shows girls they can be so much more than the breathless, scantily clad ornament by the hero’s side. Here are some of my favourites for teens: Hairspray, Whale Rider, Bend It Like Beckham, The Piano, Matilda…
I’d love to hear yours!